Music City Takes on Health Care: Reflecting on AHIP Institute and Expo 2019
Sure, AHIP wasn’t immune to buzzwords, but there is some great progress being made in the industry related to the core buzzwords I heard at AHIP, including personalization, transparency, trust and member focus.
by Kerstin Lucas |
July 11, 2019
Talking Medicare: The Intersection of New Expectations and Modern Engagement Tools
The men and women aging into Medicare today demand more than past generations—access, transparency, services and general control of their health care. They come equipped with digital skills and are comfortable with online research. They demand the ability to understand quality with their providers in the same way they understand ...
by Jeff Yaniga |
June 18, 2019
Elected Officials Call for Transparency — But What About Consumers?
People want more control over their rising health care costs. Health plans, providers, employers and even the federal government are working to improve the situation for consumers, but there remains a large divide between where we are today and where we want to be.
by Jill Dornan |
June 4, 2019
Trust Me: Using Customer Experience to Build Health Care Relationships
Whether you work in consumer goods, tech or health care – frankly, any industry – having the trust of your customers/buyers/members is critically important. Think of it as a savings account – making regular deposits helps the relationship grow. And at the most fundamental level, when someone trusts you, it’s ...
by Heather Burton |
May 9, 2019
Geisinger Health Plan Shares Inside Look into Transformed Digital Strategy
The story Geisinger shared is one that most health plans can relate to – how to best use technology to meet company goals and member needs (and expectations). Goals included being a nationally recognized brand, achieving high CMS and NCQA ratings, and lowering the total cost of care.
by Heather Burton |
March 26, 2019