Voices for Smarter, Better Health Care

Engaging Members in Your Health Care Shopping Incentives Program

Research shows that rewards and incentive programs work well to persuade members to search for and select cost-effective health care providers. We're happy to share a few best practices to help you launch a successful rewards program and engage with your health plan members.
by Court Brower  |  October 1, 2020

Why Medicare Advantage Plans Need to Up Their Digital Experience

The era of the flip phone has come to an end, and many in the 65+ crowd want self-serve, online access to the information they need from their health plans. They want an insurance portal with all the bells and whistles they enjoyed with commercial insurance.
by Matt Parker  |  September 25, 2020

Health Care Consumer Benchmark Study 2020: Trust and the Opportunities It Creates

We recently finished our Annual Consumer Sentiment Benchmark Study. While there is a lot of interesting data and learnings, many of the same themes from previous years persist. One shines through for me most clearly: People want information about their health care choices from people and sources they trust.
by Mark Menton  |  June 23, 2020

Health Plans, Members and COVID-19: New Research Reveals Consumer Sentiment and Behavior

In our survey, 56% of respondents say they’ve delayed health care visits due to the outbreak of COVID-19. What does that mean for health plans and the health care system?
by Heather Burton  |  June 8, 2020

New Research Reveals What Health Plan Members Think About Shopping Incentive Programs

Health care rewards and shopping incentive programs are picking up steam as vehicles to educate consumers about the significant cost variations of health care and to nudge them to make cost-saving choices.  
by Heather Burton  |  March 17, 2020

What Members Want From Health Plans: In Their Own Words

We recently completed a consumer survey to better understand how people research health care prices, whether they understand their out-of-pocket estimates and if they trust the cost information received from their health plans. While there were some very interesting findings in the aggregate, we found the open-ended responses on one ...
by Anna Greene  |  October 8, 2019

New Research: Consumers Share Opinions on Health Care Price and Propensity to Shop

In HealthSparq’s most recent health care consumer survey, we asked 967 health plan members how they research health care prices, whether they understand their out-of-pocket estimates and if they trust the cost information received from their health plans.
by Anna Greene  |  October 2, 2019

Age Matters: Breaking Down How People View Health Care Today

Health care is complicated. To help us make it easier to navigate, we regularly conduct studies like this one to understand how health care consumers feel about communications, transparency, trust, preferences and costs. By working to best understand where we are today, we can better chart a path forward with ...
by Anna Greene  |  August 13, 2019

Elected Officials Call for Transparency — But What About Consumers?

People want more control over their rising health care costs. Health plans, providers, employers and even the federal government are working to improve the situation for consumers, but there remains a large divide between where we are today and where we want to be.
by Leesa Hicks  |  June 4, 2019